A creative powerhouse is reshaping the artistic landscape in Albuquerque, New Mexico. BTTRSNC,(pronounced “better since”) an independent record label and professional recording studio, is not just a company; it’s a movement.
Founded by the visionary Marcus Scott, a Billboard #1 Songwriter with over a decade in the music industry, BTTRSNC is dedicated to nurturing talent and elevating the artistic output of New Mexico’s communities. Well on its way to being a household name, the creative dojo has been influential in much of the sound coming out of the state.
The Genesis of BTTRSNC
Marcus Scott’s journey in the music industry has been nothing short of extraordinary. His expertise as an artist, producer, songwriter, and engineer has culminated in the creation of BTTRSNC. This creative haven is his brainchild, conceived to foster a thriving ecosystem for artists and musicians in New Mexico. With BTTRSNC, Scott is not just building a label; he’s crafting a legacy.
A Crucible of Talent Development
At the core of BTTRSNC’s philosophy is the development of talent to its zenith. The label places immense emphasis on nurturing and refining the skills of its artists. This commitment has led to collaborations and successes with a diverse array of talents, from the soulful Khali Sol, featured on NBC’s “American Song Contest,” to the innovative K-Pop writer Geoffrodamus. The label’s roster also includes raw hip-hop artist Danyel Thomas and the emerging R&B sensation, clarq.
More Than Music: A Cultural Beacon
BTTRSNC’s influence extends beyond music production. The label is a cultural beacon, hosting artist events and art showcases, thereby knitting the fabric of a vibrant community. Their events are more than just gatherings; they are celebrations of artistic diversity and creativity, putting Albuquerque on the map as a hub of cultural innovation.
Elevating Artistic Standards
One of BTTRSNC’s key missions is to elevate the standard of quality in the community’s artistic output. This pursuit of excellence is evident in every track produced, every event hosted, and every artist nurtured under its wing. The label has become synonymous with high-caliber music and art, setting new benchmarks for quality and creativity.
A Hub for Creative Synergy
BTTRSNC stands as a testament to the power of creative synergy. By bringing together artists from various genres and backgrounds, the label fosters an environment where creativity is not just encouraged but celebrated. This melting pot of ideas and styles is what makes BTTRSNC a unique and dynamic force in the music industry.
Looking to the Future
Under Marcus Scott’s leadership, BTTRSNC is poised to continue its trajectory of growth and innovation. With plans to expand its reach and influence, the label is not just contributing to the artistic scene; it’s redefining it. BTTRSNC is more than a label; it’s a vision of what the future of music and art can be—a future where talent, creativity, and community converge to create something truly extraordinary.
In the heart of Albuquerque, BTTRSNC is not just making music; it’s making history, one artist, one song, one event at a time.
To stay tapped in, follow the company at @BTTRSNC on Instagram and visit www.bttrsnc.com
Interview by Danni Golden
Photos Courtesy of BTTRSNC LLC
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